One of the best-known members of the local media will be a key piece of the organizational efforts of both the Victoria HarbourCats of the West Coast League, and the Victoria Grizzlies of the B.C. Hockey League.
Mira Laurence, a familiar face at events all over Vancouver Island and a veteran Victoria sportscaster, will serve in Community Relations and Marketing for both the HarbourCats and Grizzlies. The HarbourCats have also added Laurence to the team’s Community Advisory Board.
“Mira’s contacts in the community and her knowledge of what makes teams and events successful will be a great addition to the HarbourCats, and being able to work with the Grizzlies in bringing her on board shows the community commitment of both of these franchises,” said John Wilson, who is part of the ownership of both the Grizzlies and HarbourCats. “Everyone knows Mira, everyone knows her commitment to sports in Victoria and all of Vancouver Island. To be able to involve her leading up to the HarbourCats season, and then into the Grizzlies 2015-16 season is a great situation for us all.”
Laurence’s role will involve VIP and hosting involvement at Sports Traders Diamond at RAP, and her PR strengths and abilities to host events will be invaluable to both the HarbourCats and Grizzlies.
“We’re excited to add her energy and passion for local sports to the park this year, and we think this will be a big part in helping take the gameday atmosphere to a new level,” said Jim Swanson, General Manager of the HarbourCats. “It was a natural to work with Sonya Saujani, Vice-President of the Grizzlies, to make this happen for both organizations and for Mira. There are many opportunities for the two organizations to work together down the road as well, and we look forward to exploring those.”