The Victoria Royals have teamed up with Island Savings to raise cash donations for The Mustard Seed at their home game against the Kelowna Rockets this Sunday, November 20 at 7:05PM.
Full Cupboard Night will support The Mustard Seed’s annual Spirit of Giving campaign—and several Royals players will be on hand to present a $3,500 cheque to the food bank on Wednesday, November 16 at 2PM to kick off this fundraising. The donation itself is a result of last season’s Stop Hunger campaign that saw a pound of non-perishable food donated to The Mustard Seed for every save made by a Royals goaltender.
Both food and cash donations will be accepted on behalf of The Mustard Seed by Island Savings employees at Sunday’s game.
“Thanks to the buying power we have as a food bank, a $1 donation is able to provide the equivalent of three meals a day to a child in Victoria,” says Allan Lingwood, development director at The Mustard Seed. “We’re really able to stretch these dollars to supply families in need with perishable items or staples that aren’t commonly donated—so cash donations are an incredibly important part of this year’s Spirit of Giving campaign.”
To make cash donations even easier to give, Island Savings has made its Text-2-Donate program available exclusively to The Mustard Seed this holiday season. Victoria residents can simply text the word FULL to 41010 between November 16 and December 31 to make a $5 donation that will go directly to The Mustard Seed.
“Text-2-Donate is simply one more tool we have to help ensure that no Island child goes hungry—and so we’re thrilled to launch it to help raise awareness about the value of cash donations to The Mustard Seed this month,” says Randy Bertsch, president of Island Savings. “At this time of year thousands of parents are stretched to make Christmas happen while still managing to put food on the table, so raising funds in our communities will relieve some of this immediate need for food while we develop capacity-building programs to reduce food bank dependence in the long term.”
“One in three Island food bank users is a child—a fact that our communities need to be acutely aware of if we’re going to be able to move the dial on hunger.”
Hunger reduction became a signature cause for Island Savings when it launched The Full Cupboard in August, a community investment program aimed at raising food, funds and awareness for 11 Island-based food banks. Since the program launched, The Full Cupboard has already raised more than $43,000 dollars, providing more than 130,000 meals to Island children—great work that the Royals are proud to support at Sunday’s game.
When: Sunday, November 20 – 7:05pm game start
Where: Save on Foods Memorial Centre