Colin Smith Photography

Rifflandia is the most epic, all encompassing, city conquering party Atomique Productions throws for Victoria, BC each year. Navigating your way through the awesome madness can be tricky, but we’ve got you covered.

Here are the top 10 things you should know about Rifflandia 2017 – minus the fact it the 4-day festival starts today.

1 – You’re in Charge

Create your very own festival schedule to maximize your concert experience. Follow this link HERE to see the schedule calendar, choose your shows and make your own plan.

2 – Female Representation

With the announcement of the final wave, Rifflandia revealed that 2017 will bring the most female acts to play Riff ever!

Around 50% of this year’s bands have at least one female member, and in many cases, she’s the lead.

3 – There’s a Magic Wristband

Exchange your ticket for a wristband to get pretty crazy deals around town all weekend long. Like a mug of Habit coffee for $1, get a free sample bag of coffee beans from Caffè Fantastico, 20% off at Elate Cosmetics, to name a few.

4 – BC Representation

Support local! Three-quarters of this year’s bands are from BC. 

5 – Dead Beats Block Party

Thursday, September 14th will bring  the Dead Beats Block Party ft. Zeds Dead, G Jones, Grandtheft, and Boogie T will takeover the Phillips Backyard. Curated by Zeds Dead, this will be one of the biggest parties Riff has ever seen.

6 – Electric Avenue 

Expands from 3 venues to 5 with the inclusion of The Duke and The Hop

7 – Show Up Early

Seriously. These venues pack out and pack out quick. We’re islanders and we dig the laid back, show up casually-late vibe here, but if there’s a show you’ve just gotta see, then you just gotta fight the island urge and get there early. Then, take photos of yourself at the show and post em for all your late friends, in a nice way though, because we’re still Canadians.

8 – There’s an App for That

Download the Rifflandia app to your phone, it’ll have everything you need to make your weekend a stellar one and maximize your concert going ventures. Food, pro-tips, schedule, info, venue location – you name it, it’s there.

9 – You’re Going to Have the Time of Your Life

The Rifflandia folks have put together an incredibly mind-blowing weekend for us. Local acts we love, new music to dive into and crazy deals to experience some of the best local culture our island has to offer.

10 – Rifflandia is celebrating 10 years

Over the past nine years, Rifflandia has seen exponential growth becoming a world-class event, attracting artists and audiences from across North America and beyond. With this stellar lineup, there’s no question that the 10th annual Rifflandia Festival is going to be unreal. They thought of everything and it’s all for us. Thanks, Atomique Productions.


  • When: Thursday through Sunday. Sept 14 to 17
  • Where: Various venues
  • Cost: Single night passes start at $40. Single park passes start at $60.

For complete event information visit Rifflandia Festival online.

Subscribe to the Victoria Buzz newsletter to receive the latest news, events and more directly to your inbox. Every day.