(United Way / Twitter)

The United Way had a busy Monday today, making announcements about their campaign goal, bc211.ca, and an intriguing contest.

Along with a bold multi-year commitment to help fund a valuable network of community services, phase 2 of bc211.ca was also introduced in the form of a new phone/helpline & text option.

United Way has set a goal to raise $15 million over the next three years – the first time in 80 years to undertake a campaign of this scope.

The newest program to receive funding is bc211 which offers a confidential telephone, texting and online database that includes over 12,000 services and organizations available to help people.

Information available includes employment support, legal assistance, mental health and addiction services, housing options, seniors’ services and children and youth services.

Its operates 24 hours a day, seven days a week, 365 days a year in over 160 languages.

An online chat is also available seven days a week from 8 a.m. to 11 p.m.

Life-Sized Letters Make For Valuable Photos

To launch their annual fundraising campaign, United Way is inviting mall patrons to participate in their BE UNITED contest.

People of all ages can visit the United Way display in Centre Court at The Bay Centre and pose as the ‘I’ in the life-sized letters UNITED.

Sharing a photo on Twitter, Facebook or Instagram with the hashtag #unitedyyj will qualify as an entry to win a $1,000 Bay Centre gift card for the lucky winner and $1,000 for their charity of choice. The contest runs from September 18 to October 8, 2017

You can visit uwgv.ca/beunited for more information. At the same time as the contest, mall patrons are encouraged to stop by United Way’s booth to learn more about bc211 and the services it can provide in times of crisis or calm.