It’s no secret that many local, independent businesses are going to face unprecedented challenges in the coming months due to the ongoing concerns over COVID-19.
And it is those businesses that need our support during these times, which is exactly why Victoria’s Think Local First has partnered with Vancity Credit Union to offer the unique initiative Support Local YYJ – as a way to still do so.
The campaign aims to aid local businesses who have been impacted by the economic slowdown due the current pandemic – by urging customers to buy gift cards for future use – online, through a safe and secure portal – while still sticking to the current physical distancing guidelines.
The gift certificates are available in $10, $25, $50 and $100 denominations, and you can buy some from each of your favourite businesses directly from the website – this also allows businesses to receive the full value of the gift cards purchased without the expense of payment processing costs.
There are over 100 local businesses to choose from, and gift card categories include food and drink, retail, services as well as health and wellness – the idea is that gift card buyers will wait to use the cards two months after the pandemic has passed and businesses have re-opened their locations.
“We don’t want to have businesses open their doors and be flooded with purchases by gift cards which would only create another cash flow issue,” stated Steve Pearce, TLF Board of Director, President.
“Gift card buyers could consider it as very early holiday shopping or purchase the cards as gifts for special occasions in the future.”
“Local businesses are the bedrock of our communities, and now more than ever, need our support. We’re proud to partner with Think Local First on the gift card initiative to support local small businesses,” says Vancity, Canada’s largest community credit union.