(KRAFT Peanut Butter/Twitter)

Did you know purchasing a single EpiPen from a Canadian pharmacy can cost you anywhere from $100 to $150?

For many who suffer from significant food allergies, these devices are a necessity to be on hand at all times. 

According to reports, 1 in 13 Canadians, or an estimated 2.6 million people, suffer from a significant food allergy. The number of people who live with anaphylaxis continues to rise every year.

Of those Canadians, about 630,000 of them carry an epinephrine auto-injector, a medication used in the event of a severe allergic reaction.

Peanut allergies are one of the most common food allergies in the country. So much so that peanuts are considered a priority food allergen by Health Canada. 

To support those with anaphylaxis and ease the cost of these life saving devices, Kraft Canada has launched their ‘Protection for Peanuts’ fund.

The fund raises money with the sole purpose “to make the life-saving epinephrine cost no more than a jar of peanut butter for every Canadian”.

The company believes “life-saving protection should cost peanuts”. 

They are also offering reimbursement for Epinephrine via their website. You can fill out an application form here

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