Attention, bookworms!
This weekend, you could add a new book to your collection—for free.
On Saturday, September 14th, customers are invited to visit any Indigo, Chapters or Coles store and pick up a FREE copy of one of four Heather’s Picks books that have inspired her most in her life.
Victoria’s Indigo at Mayfair Shopping Centre will be a part of this giveaway, along with Coles at Westshore Town Centre, but only while supplies last.
According to a media release, this giveaway is in celebration of the books that create a lasting impact, and aims to encourage Canadian book-lovers to share the books that have inspired them over the years.
To kick things off, Heather is sharing four of her favourite books with the Canadians:
- The Kite Runner by Khaled Hosseini
- Braiding Sweetgrass by Robin Wall Kimmerer
- The Book of Longings by Sue Monk Kidd
- The Glass Castle
10,000 of the above books will be handed out across Canada for FREE on Saturday, hand-picked by Heather herself.
Heather Reisman is the Indigo Founder, CEO, and self-proclaimed ‘Chief Booklover’—she launched Heather’s Picks 27 years ago, inspired by her love of sharing book recommendations with friends and family.
“Recently, I have been thinking a lot about the power of sharing a favourite book with, or gifting it to, a friend. It is akin to magically relieving stress and adding hours of joyful escape,” says Heather.
According to Indigo, inspiring a love of reading has always been at the core of their mission.
By giving every Canadian the chance to pick up a free book, they aim to ignite a passion for reading in more and more people, encouraging them to not only dive into an instant classic, but share their favourite titles with the people that matter to them.
Which book are you going to pick? Let us know in the comment section!
Indigo’s free book giveaway
- Where:
- Indigo Victoria, Mayfair Shopping Centre, 3147 Douglas Street
- Coles Westshore, Westshore Town Centre, 2945 Jacklin Road
- When: Saturday, September 14th – all shopping centre hours – while supplies last!
