Thursday, May 2, 2024

Tim Hortons’ Smile Cookie campaign returning to Vancouver Island this month

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Eat cookies for a good cause!

For the 11th consecutive year, the Tim Hortons’ Smile Cookie campaign is kicking off on Vancouver Island on April 29th and running until May 5th.

The cookies will be sold at 21 different Tim Hortons locations across the Greater Victoria area and proceeds will go towards Children’s Health Foundation on Vancouver Island—specifically Jeneece Place.

Jeneece Place is located on the grounds of the Victoria General Hospital and provides a home away from home for families and children who need medical care on Vancouver Island. 

The facility was launched by Jeneece Edroff, who envisioned a place for stressed out families of sick children to go to in order to feel some semblance of normalcy during a turbulent time. 

Over the past decade, Smile Cookie Week has raised over $440,000 for the Children’s Health Foundation on Vancouver Island. And when you consider the $1.50 price of the cookie, that equals more than 293,000 cookies!

This money has funded over 2,300 overnight stays at Jeneece Place for families in need.

To view a map of all the participating Tim Hortons restaurants and pre-order, you can do so here.

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